Headless E-Commerce
Shopify without the speed-limits. We build decoupled storefronts that load in a blink and convert like a dream.
Standard Shopify themes are great for starting out, but they eventually become a 'bloat' problem. If your store feels slow or looks exactly like your competitors, it's time to go Headless. By decoupling your frontend from the backend, we give you the rock-solid reliability of Shopify with a custom-built face that loads in under a second.
This is the secret weapon for ambitious DTC brands in Stokes Croft or Wapping Wharf. Want a bespoke product customiser? A subscription flow that isn't clunky? A checkout that doesn't feel like an afterthought? That’s where we thrive. We use Shopify Hydrogen and Next.js to build storefronts that feel like high-end apps, not just 'another online shop.'
Performance isn't just a metric; it's money. We budget for a sub-1.5s LCP because every millisecond you save on mobile is another customer who didn't bounce to Amazon. We handle the technical heavy lifting so you can focus on shipping products.
What's included
- Custom React/Next.js Storefront
- Headless CMS Integration (Sanity/Contentful)
- Optimised Cart & Checkout Flows
- Server-side E-commerce Tracking (GA4)
- Performance Monitoring Dashboard
Where we deliver this
We deliver headless e-commerce for clients across Bristol, North Somerset, and the wider South West. The areas where this service comes up most often:
- Bristol — Bristol isn't a 'template' kind of city.
- Clevedon — Clevedon is undergoing a creative renaissance.
- Portishead — Portishead has exploded in recent years, but the local digital landscape hasn't always kept pace.
Frequently asked — Headless E-Commerce
Can we keep our existing Shopify admin and apps?
Yes — going headless changes only the storefront. Your Shopify admin, payment processing, inventory, fulfilment integrations, and most apps continue to work exactly as before. The customer-facing site is the only thing that's rebuilt.
How much faster will headless actually be?
For most clients we move LCP from 3.5–5 seconds on a standard theme to 0.8–1.5 seconds on Hydrogen/Next.js. The mobile conversion uplift typically lands between 15% and 40% within the first three months — though that number depends a lot on what you started with.
What happens to our SEO during the migration?
We plan the migration carefully: 301 redirect maps for every URL, structured data preserved, schema validated post-launch, and we monitor Search Console traffic for the first 30 days. A properly executed headless migration almost always results in better organic performance, not worse.
Ready to talk it through?
We run a 30-minute, no-pitch call to scope whether this is the right fit. If it isn't, we'll point you somewhere it is.
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